After the registration process you need to connect your Google Analytics account in the second step to utilize the maximum power of your data.
Choose an account for Google Analytics, that is connected with your Shopify store
and allow access for Conversific.
After it, choose your web property and the view of your account.
Just save it and you are ready! :)
Finish the project settings or go to connecting Search Console.
PLEASE NOTE: if the data can't download or you can't choose the proper view, check these:
Login to your GA account and find the view of your store. Click on the “ADMIN” section.
Click on the ACCOUNT section>User management
Find the email address you want to use for your Conversific account and check the Account Permissions. All of the permissions need to be checked. (Manage Users/Edit/Collaborate/Read&Analyze). (for more information, please visit GA support page here)
If your email address doesn’t have all the permissions, find an e-mail address that has all and ask for the owner to give you these permissions.
Visit Google Analytics Support page for more: